87 Collins Street has the feel of a gentleman’s private salon, somewhere between his study and bathroom/dressing room. Found objects, vintage furniture and lighting have been incorporated to create a sense of the inner sanctum of this worldly character. This masculine aesthetic is in response to the brief for this particular shop to relate to the other men’s retail in the area such as Harrolds. It is also in response to the location, a shop within the Athenaeum Club Building. Overall 87 Collins feels like being in someone’s private space and being given the opportunity to go through their personal things … so the testing station is like a gentleman’s vanity with his personal grooming effects on the bench.
So the store is imagined as a salon – a masculine space that is a hybrid in that it combines a study area with sitting and dressing room/vanity. The testing station is a mixture of desk and vanity. Sink meets typewriter.
A leather curtain between front and back of house creates a feeling of intimacy and hints at a secret world behind. Other materials that seem to fit within this scenario of gentleman’s salon include mirror for the vanity; glass and sheet metals including copper (relating to the beautiful existing copper shopfront) and black steel.